Puro crafting the perfect Gelato

Puro Gelato Artigianale, sits just about a block off Old Town square on Kaprova. Given its location, it might easily be dismissed as another tourist shop, selling a product of questionable quality to tourists that will never return. In fact with Puro, nothing could be further from the truth. Puro makes premium gelato right there in the back of the shop from fresh ingredients, every day. They have new flavours daily and nothing is served more than three days after it is made, if it lasts that long. If you go to Puro and have a vanilla gelato, that means someone was crushing vanilla beans in the back in the last 72 hours. It's all that fresh. On any given day they will have up to 16 different flavours available but the possibilities are virtually endless and they do make an effort to keep adding variety. Puro even tried out a basil gelato this summer and it was quite a success.

Puro, crafting the perfect gelato

For those of you who don't know, gelato is a little different from ice cream. Gelato has less butter fat and less air. Gelato tends to be sweeter and denser than ice cream. Most gelato uses industrial made flavour pastes and compounds. Puro's complete artisanal approach uses only fresh ingredients. It’s the fresh ingredients and Puro’s devotion to freshness that sets it apart.

Puro, Gelato Artigianale, was opened on Kaprova in 2016 by Ludmila Strakova. Ludmila is originally from Slovakia but lived in Berlin for ten years. She went to Berlin to study at first but after school Ludmila stayed and began her career in the hospitality industry. It is possible she would still be in Berlin but in 2013 Ludmila took a trip to Bologna to study gelato making under a famous gelato master. The trip was just for fun and there were no plans to start a gelato business at this point. Not long after returning from Bologna Ludmila began to think seriously about starting a business of her own. She wanted to do something that would allow her to be “hands on” at every step. A gelato shop seemed the perfect answer. She can be involved in everything from sourcing fresh ingredients to getting her hands dirty in the back and even handing a gelato cone to another excited customer. Every part of it is a labour of love for Ludmila, she is very passionate about gelato and Prague seemed like a city that might share that passion.


Puro Gelato Artigianate is a must for gelato and ice cream enthusiasts. Take a cone to go or have a seat in this bright and friendly little shop and watch the world walk by on the street. Better yet, take a seat in the back. Puro puts in a large window allowing customers to look into the area where the gelato is made. You can sit at one of the back tables, stare through the glass and watch the magic happen.

Steve Meyers




Puro Gelato Artigianale - Výtoň
Na Hrobci 410/1, Prague 2 - Výtoň

Opening hours:
visits the official site

TEL.:
+420 778 977 792


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Rybalkova 29, Prague 10

Opening hours:
visits the official site
 
TEL.:
+420 732 894 888


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Opening hours:
visits the official site

TEL.:
+420 721 438 209